User Guide: Creating Perfect Headlines

How to get the most out of the Proven Headline Generator

Introduction

Welcome to the Proven Headline Generator! This tool helps you create powerful, attention-grabbing headlines in 30 seconds or less by answering 6 simple questions. This guide will help you understand how to format your answers for the best results.

The 6 Questions Explained

1. Describe your audience in 5 words or less

This question asks who you're trying to reach with your marketing. The more specific you can be, the better your headlines will be.

Good Examples:
  • Busy CEOs
  • Small Business Owners
  • Marketing Professionals
  • E-commerce Entrepreneurs
Avoid:
  • The busy CEOs
  • A small business owner who wants to grow
  • People who need marketing help

2. Describe the main benefit your customer will get

This is what your customer will achieve by using your product or service. For best results, start with a verb or use a simple noun phrase.

Good Examples:
  • Scale Your Business
  • Increase Sales
  • Reduce Costs
  • Business Growth
  • Higher Conversion Rates
Avoid:
  • An AI-Powered Assistant
  • The ability to scale your business
  • To increase sales quickly

3. Describe how long it will take your customer to see a result

This is the timeframe for your customer to achieve the benefit. Keep it simple and realistic.

Good Examples:
  • 24 hours
  • 30 days
  • one week
  • two months
Avoid:
  • Within 24 hours
  • In 30 days
  • After one week
  • Less than two months

4. Describe a common objection your customer might have

This is a concern or obstacle that might prevent your customer from buying. Use gerund phrases (verb + ing) or simple noun phrases.

Good Examples:
  • delegating tasks
  • learning new technology
  • high costs
  • technical complexity
Avoid:
  • The headache of hiring
  • To delegate tasks
  • Having to learn technology

5. Describe what your customer needs to know or have

This is a skill, resource, or knowledge that your customer needs. Use simple noun phrases for best results.

Good Examples:
  • technical knowledge
  • marketing experience
  • AI understanding
  • coding skills
Avoid:
  • Knowing how to code
  • Understanding AI
  • Having technical knowledge

6. Describe a common mistake your customer might be making

This is an error or problem that your product or service helps fix. Use gerund phrases (verb + ing) or simple noun phrases.

Good Examples:
  • doing everything yourself
  • ignoring automation
  • manual processes
  • outdated methods
Avoid:
  • Trying to do everything yourself
  • When you ignore automation
  • The use of manual processes

Input Formatting Comparison

Question Poor Format Good Format
Audience The busy CEOs who need help Busy CEOs
Benefit An AI-Powered Executive Assistant Scale Your Business
Timeframe Within 24 Hours 24 hours
Objection The headache of hiring or training delegating tasks
Necessity Knowing how to delegate AI understanding
Mistake Trying to do everything yourself doing everything yourself

Tips for Getting the Best Results

  • Be specific: The more specific your inputs, the more targeted your headlines will be.
  • Keep it simple: Avoid complex phrases or sentences. Simple, direct language works best.
  • Follow the format guidelines: The examples above show the optimal format for each question.
  • Test different variations: Try different inputs to see which headlines resonate most with your audience.
  • Use action words: Verbs and action-oriented language create more compelling headlines.

Ready to Create Powerful Headlines?

Now that you understand how to format your inputs for the best results, you're ready to create powerful headlines that convert!

START GENERATING HEADLINES